The Bright and Dark Sides of Altruism 利他性の光と闇

Today I read this article by Avner Ben-Ner and Fangtingyu Hu in the book "The Economics of Philanthropy". As they pointed out in the article, the bright side of Altruism is more familiar than the dark side. I, as a fundraiser, feel uneasy when looking at the dark side of altruism directly. However, it is necessary for we fundraisers to recognize negative effect of charitable giving and volunteer if we consider ethics and sustainability of our profession.

Apart from uneasyness as a fundraiser, I really enjoyed reading this article. It is clear that self-serving altruism or "warm glow" may cause oversupply of donation. Moral licensing theory is another thing I got interested in this article. Regading particularistic, parochial, and discriminatory altruism, there seemed to be an important implication for fundraisers whose strategy and activity may ignore the negative effect of charitable and philanthropic giving.

When I found this book at the Kyoto university library, I was so excited. I hope to be a scholar who is able to contribute to this research field someday.

ファンドレイザーは自分の仕事を「利他性を喚起する仕事」とみなして誇りを持っていることも多いと思いますが、当然ながら利他性にはネガティブな面もあります。"The Economics of Philanthropy"に収録されている"The Bright and Dark Sides of Altruism "というこの記事は、これまでの研究を踏まえて利他性のポジティブな面とネガティブな面をコンパクトにレビューしているものです。研究者だけでなく、ファンドレイジングの実務者にもぜひ読んでもらいたい内容でした。

このテーマで、日本語で無料で読める飯田高先生の記事も、下記にご紹介しておきます。私はこの記事で興味を持ち、英語文献の方に当たりました。
https://jww.iss.u-tokyo.ac.jp/jss/pdf/jss6702_023048.pdf